Nootropics: Unleash the Power of Your Mind
Ever heard of the term brain food? It’s the kind of stuff that’s so damn good for your brain, you could maybe (just maybe) break the world record time for completing a rubik’s cube after consuming it. Okay, maybe not but there are indeed certain foods that are incredibly good for cognitive function, helping to enhance cognition, focus, memory, and even mood. We present to you….natural nootropics.
By definition, natural nootropics are naturally occurring “substances, or nutrients that affect mental performance.” In fact, the word nootropic comes from the Ancient Greek word nóos meaning ‘mind’. There are certain natural substances that have brain-boosting properties, many of which have been used for thousands of years in both Chinese medicine and Ayurvedic healing. Some of the most recognized nootropics include ginseng, turmeric, L-theanine, and our personal favorites; Lion’s Mane and Cordyceps mushrooms. Lion’s Mane was used by Buddhist monks in order to enhance brain power, and heighten their ability to focus during meditation. Lion’s mane has long been recognized for its potent effects on the brain, namely its ability to stimulate Nerve Growth Factor (NGF), a regenerative compound in the brain.
Today, healers, medical practitioners, go getters, health nuts, and hustlers are all turning to these natural nootropics to support mental health and optimize cognitive performance. Anyone seeking ways to step into their best self should consider nootropics a powerful tool for their mental toolkit. Natural Product Insider said it best; “Total cognitive wellness is at the center of the companies bringing nootropics to consumers who strive for a lifetime of higher cognitive function.”
We each want to be and feel our best and thrive in all that we do. But let’s face it, modern life takes a toll on our brain each and every day. Between incessant screen time, sensory overload, unprecedented access to information, and the rise-and-grind culture we’ve all become accustomed to, “many consumers today report feeling especially scattered, stressed, depressed, foggy-brained, and all around exhausted.” In a world that only continues to get more chaotic and fast-paced, consumers are looking for ways to ground themselves. People of all ages are showing a renewed commitment to holistic health; focusing on protecting the body, mind and spirit. That’s why we’ve taken everyday drinks and elevated them, using functional ingredients with nootropic effects to help our fungi family feel their best.