Mood + Hydration Last summer saw Odyssey Wellness LLC, Ft. Lauderdale, Fla., expand beyond its Odyssey Mushroom Elixer line to include two new sub-lines: 222, for energy; and Revive, for hydration and mood. New 12oz Revive offerings are caffeine free with hydration minerals and a cognitive boost from 2,750mg of...
The potential benefits of lion’s mane mushroom are numerous and span physical, cognitive and mental health. As we age, the brain’s neuroplasticity tends to subside; neuroplasticity the ability of the brain to adapt and change effectively, fluidly, and swiftly. Lion’s mane has unique terpenoids, hericenones and erinacines, that cross the...
In 1996, Red Bull turned heads when it hit the U.S. market. Its unique formulation of ingredients had never been marketed on a grand scale — caffeine, sugar, taurine and B vitamins, to name a few. The hip, aggressively promoted product was a hit among young adults. Other energy and...
Odyssey Elixir, a mushroom-infused, functional beverage that's been around for a couple of years, is as intriguing as its founder. In this new video, Food & Beverage Insider Content Director Audarshia Townsend interviews Scott Frohman to get the real story behind the product.
As functional mushrooms have grown more prevalent in RTD beverages, everyone seems to agree on their desire to use them — even though they seemingly can’t agree on how.
Odyssey Elixir’s French Roast Oat Latte (FOCUS) has been nominated as a Nexty Award Finalist in the 2022 lineup of ‘best new beverages’ by New Hope Network. The NEXTY Awards recognizes the most progressive, impactful, and trustworthy products in the natural products industry.
Odyssey Wellness LLC announced today the launch of its ready-to-drink (RTD) line of organic functional mushroom elixirs poised to disrupt the $208B global functional beverage category and the functional mushroom market, projected to reach $16.83B by 2026
Odyssey Elixir is transcending the nootropics space with their line of ready-to-drink (RTD) functional, mushroom elixirs. The brand is redefining the perception of mushrooms, making them a more accessible and enjoyable part of the everyday routine. Blending ancient remedies with fresh flavors, Odyssey Elixirs are the ultimate functional beverage for...
Odyssey Wellness LLC, a leading sparkling mushroom energy beverage brand, announced today the start of a new prominent partnership with Presence Marketing, the US's largest natural and organic CPG brokerage service provider. Odyssey also announced they are now available in over 800 Publix Supermarkets
Odyssey Wellness LLC announced today that they have signed on with KeHE Distributors®, making their functional mushroom elixirs available in several new regions across the US. Through their alliance with KeHE, Odyssey’s line of RTD mushroom elixirs will now be available to retailers from five of KeHE’s distribution centers
Odyssey Elixir, a leader in next generation functional mushroom energy drinks, announced today its launch into select GNC stores across the nation. The mushroom energy drinks also went live on Thrive Market this week and will be part of the Fantastic Fungi Forager Box
Fort Lauderdale, FL. July 26, 2022 – Odyssey Wellness announced today their novel functional mushroom beverages are launching in national and regional retailers CVS, Central Market, Nuggets, Fresh Thyme, Lazy Acres, and many other independent retailers across the country, further amplifying the company’s nationwide presence and bolstering their omni-channel distribution...
Odyssey Wellness LLC announced today they will reveal two bold new flavors of their functional mushroom elixirs at Natural Products Expo West, the leading natural products trade show in Anaheim
Ft. Lauderdale, Florida, Dec 2, 2021 - Odyssey Wellness LLC announced today they will be showcasing their premium functional mushroom elixirs at BevNET, a leading beverage industry conference, in Santa Monica on December 6th and 7th. Odyssey is meeting the increasing demand for beverages with functionality and health benefits for...
Ft. Lauderdale, FL – Feb 6, 2023 – Odyssey Wellness, producers and marketers of Odyssey Elixir, the first sparkling, mushroom-powered functional energy beverage, today announced that the company was selected as a 2023 KeHE Summer Show On Trend® award for their Dragon Fruit Lemonade in the Beverage Category, which includes...
