Odyssey, a functional mushroom-infused energy drink brand, has officially concluded a successful $6 million funding round. The company said the financial milestone signifies a “pivotal moment” in the brand’s development, indicating a growing endorsement of its “distinctive blend of vitality and cognitive enhancement”. The funding round included Richard Laver from...
Odyssey, a mushroom-based functional energy beverage maker, raised another $6 million in an equity investment to give it $14 million in total funding since launching its first drink two years ago. Odyssey’s products tap into the health benefits of Lion’s Mane and Cordyceps mushrooms to produce a drink that combines...
The ‘shroom boom continues to echo across the food industry, and the beverage category is no exception. While functional fungi are now a well-established ingredient in coffees, powders, and shots, their use in the ready-to-drink (RTD) energy category is just starting to gain momentum. “This mushroom trend isn’t really a...
Odyssey Elixir Joins Forces with JoinSalt.co to Champion Sustainability At Odyssey Elixir, we have always been committed to making the world a healthier, happier, and more sustainable place. Today, we are thrilled to announce our latest partnership with JoinSalt.co, a prominent leader in sustainable initiatives. Together, we aim to revolutionize...
Scott Frohman explored the power of adaptogenic mushrooms by mixing unique blends into his morning coffee. When the different combinations produced powerful results, he knew he had to share these discoveries with the world. Odyssey Elixir is carefully crafted to bring euphoria, clarity, and lasting energy to your daily wellness...
Odyssey Wellness (Odyssey), makers of Odyssey Elixir, the first sparkling energy drink infused with functional mushrooms, announced today that it has completed a $6.3M series A capital raise bringing the total funding since inception to $8.3M. The funding will enable the acceleration of Odyssey’s growth across all distribution channels.
With the hustle and bustle of the everyday grind, it’s no wonder that people turn to energizing drinks to get them through their day. Surely, you’ve experienced those days where one energy drink turns to two, or three - just to get by. Unfortunately, society has developed an unhealthy reliance...
What exactly is brain fog? The term “brain fog” is used to describe several symptoms that affect mental clarity. These can include difficulty focusing on tasks, trouble recalling memories, and “fuzzy thinking”: that sense you’re going through your days feeling like there’s veil between you and your brain power. Brain...
With the evolution of science and technology, our ability to analyze various problems and create innovative solutions increases exponentially. While many of these innovations may typically be associated with consumer-facing technology, the health and wellness industry has been a great beneficiary of such advancements. From smart devices to inventive at-home...
Here are two words you don’t hear every day: ‘Beta Glucans.’ The word ‘beta’ means ‘house’ in Greek and a glucan is a polysaccharide (such as glycogen or cellulose). So essentially, beta glucans are a tiny house of fiber. A powerful one. Beta Glucans are fiber that's found in certain...
Odyssey Elixir (Fort Lauderdale, FL) has announced its launch into select GNC stores across the nation. The mushroom energy drinks also went live on Thrive Market and will be part of the Fantastic Fungi Forager Box that drops on Sept. 21. "We are thrilled to continue executing our omnichannel strategy...
Odyssey Wellness announced today their novel functional mushroom beverages are launching in national and regional retailers CVS, Central Market, Nuggets, FreshThyme, Lazy Acres and many other independent retailers across the country further amplifying the company’s nationwide presence and bolstering their omnichannel distribution strategy. The company is benefitting from the surge...
Odyssey Elixir, a leading functional mushroom beverage brand, announced today they are now available on the Fantastic Fungi Marketplace, an online platform that connects fungi fanatics with various high-quality, mushroom-based products. The platform was created by Fantastic Fungi filmmaker Louie Schwartzberg with the goal of uplifting artisan products that harness...
Odyssey Elixir is transcending the nootropics space with their line of ready-to-drink (RTD) functional, mushroom elixirs. The brand is redefining the perception of mushrooms, making them a more accessible and enjoyable part of the everyday routine. Blending ancient remedies with fresh flavors, Odyssey Elixirs are the ultimate functional beverage for...
Odyssey Wellness LLC announced today the launch of its ready-to-drink (RTD) line of organic functional mushroom elixirs poised to disrupt the $208B global functional beverage category and the functional mushroom market, projected to reach $16.83B by 2026 in the US. Odyssey is targeting consumers who are increasingly demanding healthier beverage...
